5 Ways to Increase Instagram Likes and Followers

Over the last few years, Instagram has evolved from being a multimedia sharing platform to a social media platform, and now to a brand marketing platform as well. There is a huge ecosystem of businesses, users, creators, influencers, and marketers around such platforms, and Instagram has been consistently attracting a wider audience.

increase instagram likes and followers

Due to its easy-to-use interface and fun layout, not only teenagers and young adults are increasingly using this platform, but brands and businesses are too. There is also an increase in the number of middle-aged and older people on this site, all of whom contribute to being a part of this ecosystem.

Given the multiple positives of this platform as a place to market your brand, businesses are rushing to set up shop on Instagram. In fact, there are more than 25 million business accounts on Instagram!

If you haven’t created a business profile on Instagram yet, then this is the right time to do so. To be able to gain engagement on Instagram, you must know the following 5 tips. This also helps you to grow your business exponentially.

1. Buy Instagram Followers, Likes, Views

Many people will dissuade you from buying followers and likes. But hear us out. Websites like Viralyft, SocialPackages.net, and ViewsExpert sell real likes and followers and this will help you to increase audience engagement on your page.

Investing in real audience engagement will help your account to grow organically. It can act as a boost and since you will be purchasing real engagement, more people will see your profile.

Additionally, people will think that a lot of people trust your brand and will want to engage by themselves. So, you can buy Instagram followers and likes to boost your popularity.

2. Diversify Your Content

Instagram provides you with numerous types of content formats using which you can attract more users. These formats include pictures and videos in the form of regular posts, Stories, IGTV videos, Reels, and Live.

Explore all these formats and create content that appeals to each. This way, your audience will be able to see something new each day and that keeps them interested in your page over a long period of time.

Reels and Stories are for short-form content, i.e. you can only record videos that are 30 and 15 seconds long respectively. You can also post pictures on Stories. On the other hand, IGTV clips and Lives can be as long as you want but it is best to keep them brief.

However, if you have something interesting to show like how your products are made or some form of an educational video, you must create a longer video. Be sure that you are able to grasp your audience’s attention with your content.

3. Create and Share Memes

Yes, you heard that right! Memes are amazingly useful when it comes to gaining popularity on Instagram. For those of you who aren’t aware of this form of content, memes are pictures or videos that are created for humour and shared across social media platforms.

Experiment with different meme templates and make memes that resonate with your brand. They are the new big thing that can help you attract a wide audience, particularly from the teenager and young adult demographic.

4. Use and Create Your Own Hashtags

Using hashtags can significantly increase the number of users who view your posts. Keep track of hashtags that are trending and are related to your industry and brand. You can also create hashtags that are unique to your brand as this will encourage people to catch on and use it themselves too.

This can work as a form of advertisement for your brand. Customers may post pictures or videos with your product and add your hashtag, which exposes you to their followers. More exposure means a wider audience, which in turn leads to an increase in number of likes and followers.

You can also create a game or contest using the various features on Instagram Stories such as Ask a Question, polls, and quizzes, and use a hashtag that contains the name of the game. Games are a great way to directly engage your audience, and they spread the word to their own followers using your hashtag.

If you are a small business, you can also add the Support Small Businesses sticker on your Stories to help promote it.

5. Promote Your Page

In order to promote your page, you can share your content and user handle on other platforms such as Facebook, Twitter, and your website, and you can also sponsor influencers. By sharing your account name and content on other platforms, you can divert viewers from those platforms to Instagram.

Additionally, by sponsoring influencers, you help them and yourself. The influencer promotes your brand using their content and this introduces your page to a huge fanbase. Due to this, more people know about your brand and will be interested in engaging with it.

Instagram constantly comes out with newer updates and features that can help you boost your business at an exponential rate. Keep track of all these new features and learn how you can use them to their full potential.

By using this platform, your company will get the business it needs as it is exposed to a huge audience that you can take advantage of.

Posted by
Dharmesh Donda

iStaunch is written by Dharmesh Donda, an avid Internet geek, IT professional since 2012. Have been in IT industry for more than a decade, and currently doing management and consulting work have taken a plunge into entrepreneurship.